Content Marketing

Check out our archive of content marketing blogs to learn how to use real-time data to discover SEO-driven content ideas, how to best promote your content on social media platforms, and build a content strategy to create the exact piece of content your audience is looking for. Plus, other useful tips and advice to result in a better engagement experience and return for your business.

two girls making heart shapes with their hands at a concert

7 lessons brands should learn from Taylor Swift’s marketing genius

By Mel Soutar
laptop screen with lots of social media engagement notifications pinging out

5 key approaches to successful digital PR

By Jo Littlechild
Person reading a blog on a laptop

How to evaluate content quality for audiences & search engines

By Lee Wilson
How to target the 5 main travel audiences with your digital marketing

How to target the 5 main travel audiences with your digital marketing

By Chris Pitt
Man making a video on his phone

Video marketing lessons from the latest YouTube trends

By Chantelle Riley
Robot sat at computer desk drinking coffee

ChatGPT for SEO – we test it to reveal the good and the bad

By Ben Jayston
A robot typing

Can AI-generated content rank well in search engines?

By Josh Wilkie
Content audits: Why & how to update old pages

Content audits: Why & how to update old pages

By Dave Colgate
Google’s helpful content update: How will it affect your website?

Google’s helpful content update: How will it affect your website?

By Abbie Mitchell
Map show where location of business would be on Google Business Profile

Google warns against duplicate content in Business Profile posts

By Kerry Dye
Little girl reading a story to a teddy bear

Google Web Stories: Immersive content for your SEO strategy

By Gemma Scarth
Women shopping

4 awesome retail content marketing campaigns

By Michelle Hill

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hillier
752% return on ad spend for PPC campaigns
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kfc logo
51% increase in SEO-driven revenue
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layer1
79% increase in table bookings from ‘near-me’ searches
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