PPC

In this section, find out from our PPC specialists how to optimise your paid search campaigns to target your audience effectively, increase conversion rates and maximise your return on investment. We cover everything from Google Ads and Facebook to Amazon and LinkedIn. Vertical Leap is a Google Premier Partner and all of our PPC experts are Google Ads professionals so all the advice you’ll find below is of the highest professional level to help you achieve maximum results through paid search.

Target travel planners with Facebook’s Trip Consideration feature

Target travel planners with Facebook’s Trip Consideration feature

By Michelle Hill
Search overtakes social media as top source of traffic

Search overtakes social media as top source of traffic

By Lee Wilson
Google just changed the way people can book flights and hotels on mobile

Google just changed the way people can book flights and hotels on mobile

By Lee Wilson
Google introduces new travel features and Microsoft launches travel app

Google introduces new travel features and Microsoft launches travel app

By Michelle Hill
PPC and SEO: A match made in heaven

PPC and SEO: A match made in heaven

By Chris Pitt
Search marketing: Tapping into the final week frenzy before Christmas

Search marketing: Tapping into the final week frenzy before Christmas

By Michelle Hill
AdWords: Using the latest ‘Christmas’ features to enhance your travel campaigns

AdWords: Using the latest ‘Christmas’ features to enhance your travel campaigns

By Duncan Sills
Search marketing news and what it means for marketers – Aug 2017

Search marketing news and what it means for marketers – Aug 2017

By Tom Light
Search marketing news and what it means for marketers – July 2017

Search marketing news and what it means for marketers – July 2017

By Lee Wilson
Search marketing news and what it means for marketers – June 17

Search marketing news and what it means for marketers – June 17

By Tom Hunt
Travel marketing: how to capture those ‘time-to-book-it’ moments

Travel marketing: how to capture those ‘time-to-book-it’ moments

By Duncan Sills
AdWords: Google offers new bidding suggestions for keywords

AdWords: Google offers new bidding suggestions for keywords

By James Faulkner

Need help with your marketing?

We offer a range of digital marketing services including SEO, PPC, content marketing, website design and build, and conversion rate optimisation. To find out more about our services and technology, click below.

Find out how we can help your business

Whether you’re looking to increase your visibility online or improve conversions through your website, we offer a range of services including SEO, PPC, web design & build, conversion rate optimisation, content marketing and social media management, all of which can be tailored to your specific needs. To chat to one of the team,
email [email protected], call 02392 830281 or fill in the form below and we’ll be in touch.

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79% increase in table bookings from ‘near-me’ searches
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