PPC

In this section, find out from our PPC specialists how to optimise your paid search campaigns to target your audience effectively, increase conversion rates and maximise your return on investment. We cover everything from Google Ads and Facebook to Amazon and LinkedIn. Vertical Leap is a Google Premier Partner and all of our PPC experts are Google Ads professionals so all the advice you’ll find below is of the highest professional level to help you achieve maximum results through paid search.

How to target the 5 main travel audiences with your digital marketing

How to target the 5 main travel audiences with your digital marketing

By Chris Pitt
man paying bill in restaurant

How restaurants can get more bookings from two key audiences

By Dave Colgate
Analytics on a laptop

What are Google Signals and do you need them? 

By Chantelle Riley
GUIDE: How restaurants can beat the cost-of-living crisis

GUIDE: How restaurants can beat the cost-of-living crisis

By Michelle Hill
Hotel swimming pool

Google’s new Performance Max feature boosts bookings for hoteliers

By James Faulkner
Foot on a football

Google predicts how the winter World Cup will affect consumer demand

By Mike Johnson
cmputer screen showing padlock

How to keep your PPC accounts secure

By Chantelle Riley
London out of home display

Google launches digital out-of-home ads for Display & Video 360

By Callum Coard
woman using mobile for online shopping

Pinterest’s inspirational video ad format, Idea ads

By Chantelle Riley
sunflower standing high above others in the field

What makes Vertical Leap different from other PPC agencies?

By Michelle Hill
SEO & PPC advice for fashion retailers

SEO & PPC advice for fashion retailers

By Lee Wilson
Upside down piggy bank showing wasted spemd

How poor CRO could be affecting your PPC metrics

By Gemma Holloway

Need help with your marketing?

We offer a range of digital marketing services including SEO, PPC, content marketing, website design and build, and conversion rate optimisation. To find out more about our services and technology, click below.

Find out how we can help your business

Whether you’re looking to increase your visibility online or improve conversions through your website, we offer a range of services including SEO, PPC, web design & build, conversion rate optimisation, content marketing and social media management, all of which can be tailored to your specific needs. To chat to one of the team,
email [email protected], call 02392 830281 or fill in the form below and we’ll be in touch.

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hillier
752% return on ad spend for PPC campaigns
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51% increase in SEO-driven revenue
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layer1
79% increase in table bookings from ‘near-me’ searches
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