Travel

In the Vertical Leap travel hub, we cover the latest travel marketing news and our recommendations to get the best from your digital marketing campaigns. This includes tackling the many challenges within the travel and tourism sector, such as attracting valuable customers, increasing direct bookings and tracking channel ROI.

Five examples of data science in the travel industry

Five examples of data science in the travel industry

By Duncan Sills
Target travel planners with Facebook’s Trip Consideration feature

Target travel planners with Facebook’s Trip Consideration feature

By Michelle Hill
Google just changed the way people can book flights and hotels on mobile

Google just changed the way people can book flights and hotels on mobile

By Lee Wilson
Google introduces new travel features and Microsoft launches travel app

Google introduces new travel features and Microsoft launches travel app

By Michelle Hill
AdWords: Using the latest ‘Christmas’ features to enhance your travel campaigns

AdWords: Using the latest ‘Christmas’ features to enhance your travel campaigns

By Duncan Sills
AI travel tools are changing the way people search and book online

AI travel tools are changing the way people search and book online

By Chris Pitt
What makes a great travel chatbot?

What makes a great travel chatbot?

By Michelle Hill
5 conversational UI lessons from the best travel bots

5 conversational UI lessons from the best travel bots

By Chris Pitt
Study: The most important SEO ranking factors for travel brands in 2017

Study: The most important SEO ranking factors for travel brands in 2017

By Chris Pitt
5 ways to improve travel UX with Google Analytics

5 ways to improve travel UX with Google Analytics

By Wez Maynard
Travel marketing: how to capture those ‘time-to-book-it’ moments

Travel marketing: how to capture those ‘time-to-book-it’ moments

By Duncan Sills
4 reasons travel marketers should advertise on Bing

4 reasons travel marketers should advertise on Bing

By Duncan Sills

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