Webinar: Digital performance for hospitality 2025

A jam-packed hour full of expert advice and insights from our hospitality specialists. Learn how to optimise your online presence, leverage data analytics, and implement innovative marketing tactics to attract more guests and increase revenue. We'll share actionable insights and real-world examples across organic search, paid search, local media and customer data to help you navigate the competitive landscape and thrive in the year ahead.

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A jam-packed hour with our hospitality experts

The hospitality industry is more competitive than ever. With countless options available to customers, standing out online from your competitors is crucial. Whether you are a restaurant, pub, hotel or event venue, your challenge is to firstly bring the right customers to your website and then ultimately drive those people through your doors. So how are successful hospitality brands doing that?

Join us, alongside our sister-agency more2, on Friday 17th January, 10-11am and we’ll reveal all in a jam-packed hour full of expert advice and insights from our hospitality specialists. 

Learn how to optimise your online presence, leverage data analytics, and implement innovative marketing tactics to attract more guests and increase revenue. We’ll share actionable insights and real-world examples across organic search, paid search, local media and customer data to help you navigate the competitive landscape and thrive in the year ahead.

The agenda

Friday 17th January, 10-11am

Power Up Your Bookings With Paid Search – Lily Stannard

Head of PPC, Lily Stannard, will be sharing her expertise on paid search strategies that have proven successful in driving more bookings for hospitality businesses. She will delve into the specific tactics she employs to maximise ROI and share how she leverages data analytics to track campaign performance and make data-driven decisions to improve results.

Effective SEO Strategies for Hospitality Brands – Dave Colgate

Head of SEO, Dave Colgate, will be delving into SEO best practice to help you stand out in a sea of hospitality competitors. He’ll look at both on-site and off-site strategies to ensure searchers turn into website visits and bookings.

Harnessing Location-Based Data And Media – John Knapman

Head of Media, John Knapman, shares the power of location-based media when combined with your own customer data, with examples from Tim Hortons and Hoburne Holidays.

Michelle Hill profile picture
Michelle Hill

Michelle joined Vertical Leap in 2011 as Marketing Manager, having spent the previous 15 years of her marketing career in the recruitment, leisure and printing industries. Her passions include dogs, yoga, walking, cycling, the beach, mountains and tapas.

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