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Want to step up your content marketing? Then our guide has all the tools you need to help with everything from generating content ideas and competitor analysis through to content creation, promotion and analysis.

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DaVinci Resolve: Class-leading video editing & post-production

Overview

If you’re looking for a no-compromise video editing system, DaVinci Resolve is a cutting-edge platform used by some of the biggest filmmakers in the world. Where Adobe splits video editing, motion graphics and sound engineering across multiple products, Resolve provides the full post-production toolkit in one system.

Resolve is used to edit feature-length films in Hollywood and around the world so it’s probably overkill if you’re simply looking to edit clips for social media. However, if you’re producing video ads in-house that require VFX, industry-standard colour grading, voice-over production and advanced sound engineering, this is one of the most powerful systems in the industry.

Key Features

Video editing:

A fast, powerful video editing suite used for some of the biggest Hollywood titles.

Motion graphics:

Add motion graphics to your videos without any additional software.

Resolve FX:

Industry-leading tools for VFX from over 100 GPU and CPU-accelerated effects.

Colour grading:

DaVinci Resolve is renowned for its colour grading tools and features.

Collaboration:

Editing teams can seamlessly collaborate across every stage of post-production.

DaVinci Neural Engine:

Artificial intelligence powers facial recognition, object detection, smart reframing, speed warp retiming, super scale up‑scaling, auto colour and colour matching and more.

DaVinci Resolve Fig. 1

Benefits & Costs

Pros

  • Video-editing:

    This is one of the most complete video editing systems on the market with motion graphics, audio editing and plenty more included in a single product.

  • Colour grading:

    Editors in Hollywood and around the world praise Resolve’s colour grading features as a key reason to choose this system.

  • One-time fee:

    Instead of a recurring subscription fee, you can buy Davinci Resolve with a single payment.

Cons

  • Resource heavy:

    You need a lot of system resources and power to edit full productions in Resolve.

  • Learning curve:

    As with any professional system, it takes time to learn Resolve – roughly equivalent to learning Adobe Premiere Pro, After Effects and
    Audition.

DaVinci Resolve verdict

Most content marketing teams will never need a system like DaVinci Resolve. Even if you’re producing the most cinematic video content, you would probably outsource this to an external agency rather than do everything in-house.

That being said, if you find the likes of Final Cut Pro and Adobe Premiere Pro fall short on colour grading or visual effects, DaVinci Resolve is one of the few systems that can genuinely step things up on the more advanced aspects of post-production.

Which is the best tool for editing video?

DaVinci Resolve is the most capable system in this section but many content marketing teams don’t need a Hollywood-grade post production suite. Chances are, you’ll get everything you need from Adobe’s Creative Suite that includes Premiere Rush, Premiere Pro, After Effects and a fleet of tools used by digital creatives and filmmakers alike.

If tools like Premier Pro are more than you need, Adobe Express (also includes Premiere Rush) could be the toolkit you’re looking for to create quality video content without overly complex software.

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